FUJIFILM X-Pro3 Promotional Video / FUJIFILM

~Pure Photography~ Fujifilm has evolved its “X-Pro Series” by launching the Series with the FUJIFILM X-Pro1 in 2012 and introducing the FUJIFILM X-Pro2 in 2016. Defining the purpose of photography as freezing a moment in time, “PURE PHOTOGRAPHY”, with its hybrid viewfinder, the X-Pro3 enables photographers to encounter subjects at various places, to help document the world we live in today. The company has developed the X-Pro3 with commitment to (1) producing a compact, lightweight and highly-durable camera body in elegant yet understated design to allow users to carry the camera easily, (2) providing an excellent viewfinder that captures a photo subject accurately and facilitates perfect framing, and (3) offering color reproducibility that creates images exactly as intended by users. FUJIFILM X-Pro3: