This is Nitro Snowboarding

At Nitro, we have always done things a bit differently, but snowboarding and the people have always been the priority. SUBSCRIBE TO OUR CHANNEL: Probably not as part of a grand master plan, but as a logical consequence of an organically growing company. People have built this company, not the money of a big corporation or the lucky few who have been on the steering wheel of this magic bus. And people are what we have always relied on. When my partner Sepp and I started the company with our US partners in 1990, all three of us were scattered across the globe and this has basically not changed for over 30 years. We believe in people, not in corporate offices with crammed workspaces and cubicles. Most of our co-workers have always and still are working from their homes, ride the bike or walk to work. We think everybody should be able to live and work where they and their families like and in the process, everyone is happier, mo