Audi for #womendrivers

On the road and online, women are unfairly derided for being bad drivers. The phrase ’women drivers’ has become a joke or an insult. This is especially obvious on Twitter where there is widespread trolling using #womendrivers. It’s time we challenged this stereotype and questioned the assumptions about ‘women drivers’. A new campaign spearheaded by Audi aims to do just that by subverting #womendrivers and changing a negative to a positive. Watch the video to find out more and get involved.