Move For The Planet: Organization Earth | adidas

Playtime goes beyond joy. It nurtures the future. Over one million people joined #MoveForThePlanet in 2023, raising €1 for every 10 minutes of movement tracked in the adidas running app. Thanks to every person who moved, Organization Earth was able to kick start its project in the Schisto refugee camp – working with residents to educate on environmental sustainability through sport, as well as creating a football pitch and the surrounding infrastructure in part with recycled materials. Giving playtime a new meaning. In May, we’ll be calling on you to move for the planet again as our 2024 initiative gets underway. To learn more, check out: Follow us: Instagram - Twitter - TikTok -