ck one - 2014

ck one. me for me. The new campaign, in celebration of the fragrance’s 20th anniversary, has been shot by Mario Sorrenti and features Korean pop star Taeyang, singer/songwriter Dev Hynes, singer Samantha Urbani, sister musicians Say Lou Lou, electro-pop singer Kelela and more. Music has always been a key component of past ck one advertising campaigns and initiatives, and that tradition is continued in the new campaign. In addition to counting eight up-and-coming musicians as a part of the new cast, the T