The Story of Swooshman | Destroy: Never E2 | Nike

Welcome to the Swooshman universe. On this episode of Destroy Never, we’re unboxing the suit of Nike’s mythical sport hero “Swoosh” AKA “Swooshman” who captivated the imaginations of fans worldwide during the late ‘90s. His performances of going hard in the paint on rollerblades is stuff of legend, and his aerial pursuit of the rim is the definition of athletic perfection. Legend has it, his vertical jump is still being studied by scientists to this day. Should Swooshman make a resurgence? Does sport need the hero it deserves? Let us know in the comments below. These “Swooshman” artifacts have been supplied by the Department of Nike Archives. 0:00 - Welcome to Destroy: Never 0:45 - 1996 Flashback 1:04 - Unboxing of Swooshman 2:37 - Other Nike Mascots 3:18 - Swooshman Integral to Nike’s Story Subscribe to our channel! Nike strives to bring innovation and inspiration to every athlete* in the world. (* If you have a body, you are an athlete.) Our mission is what drives us to do everything possible to expand human potential. We do that by creating groundbreaking sport innovations, by making our products more sustainably, by building a creative and diverse global team and by making a positive impact in communities where we live and work. Shop Nike Download Nike App Download SNKRS App Download Nike Training Club App Download Nike Run Club App Follow Nike on Instagram Follow Nike on Twitter Follow Nike on Facebook