What Do Advertisers Know About You? | Explained

In this video, you will understand how Google, Facebook and Instagram know so much about us and how they use this data to control our will. You will learn: - How to see yourself through the eyes of Google; - How to search for things on the Internet avoiding browser fingerprinting, so as not to get bombarded by targeted ads; - What just 6 likes can say about you; - And why you shouldn’t allow apps to access your contacts, even if you have nothing to hide. Enjoy! 00:00 Intro 00:20 The origins of targeted advertising 01:40 The advent of online advertising 04:24 Сontextual advertising 05:53 The experiment 06:53 Through Google’s eyes 08:33 Retargeting 09:22 What do likes tell us? 10:47 The shadow profile 12:24 Conclusion Useful links: 1 How Google sees you: 2 A trained neural network-based project of a Russian web designer, which aims to show how soci