It’s actually happening.
Big sites are finally getting hammered in the Google search results.
We’re talking significant penalties for huge sites like CNN, Business Insider, and USA Today.
But as these sites lose all their traffic… who’s taking their place?
And was this a one-off, or will Google continue to punish big sites for abusing their authority?
If you’re ready to learn about the latest Google earthquakes and what they mean for you, let’s get into it.
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A special thanks to our sponsors for this episode, Digital PR Agency, Search Intelligence.
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Here at Authority Hacker News, we cover the latest cutting-edge news from the world of search and online marketing.
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SOURCES
Google Search Central Blog March 2024 core update and new spam policies:
Google Search Central spam policies for Google web search documentation:
Glenn Allsopp’s tweet (@ViperChill):
AH Pro member Nick Drewe’s community post:
Lily Ray’s tweet (@lilyraynyc):
Google Search Liaison’s tweet (@searchliaison):
HouseFresh’s ‘Disappearing from search results’ article:
HouseFresh’s ‘How Google is killing independent sites’ article:
Detailed’s ‘How 16 Companies are Dominating the World’ article:
NY Times Deadspin sale article:
404 Media’s `Deadspin Is Becoming a Gambling Referral Site’ article:
Google’s ’New ways we’re tackling spammy, low-quality content on Search’ post:
Quartz article detailing Google’s payment to Apple:
The Hill’s ’Google to present closing arguments in antitrust trial’ article:
Search Engine Land’s ’Did Google really lose search market share to Microsoft Bing’ article:
Search Engine Land’s ’Google’s huge search market share loss wasn’t real’ article:
’Is Google Getting Worse?’ study (Leipzig University, Bauhaus-Universität Weimar, & ):
HouseFresh’s tweet (@ThisHouseFresh):
YPulse’s ’Most Gen Z Use Social Media as a Search Engine’ article:
cybernew’s ’Google Search alternative rumors’ article:
Sam Altman interview:
Exploding Topic’s ’Number of ChatGPT Users’ post:
____________________________________________
Timestamps:
00:00 Intro
00:44 Big Sites Hit Hard
03:22 HouseFresh Report
04:10 SERP ‘Swarming’
05:10 Info Content Not Safe Either
07:12 Google’s Court Case
07:59 Google Market Share Report
09:18 Google Quality Continues to Suffer
10:37 Google Alternatives
11:30 OpenAI Search Engine
12:49 Have Your Say
12:58 Subscribe
____________________________________________
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