“Whatever It Takes”—Greg Glassman in New Zealand

In March 2014, Richard Beddie—CEO of the Exercise Association of New Zealand and spokesperson for the New Zealand Register of Exercise Professionals (REPs)—made unfounded claims in the media that CrossFit training has caused deaths. “CrossFit has resulted in six deaths overseas and rendered an Australian man paraplegic,” Beddie told . Beddie later denied making the statement, though the reporter who quoted him asserted she had been entirely accurate. Not without motive, Beddie hoped to get Cro