2020 Mazda CX-30 – Building A Car From Clay

More CX-30: ▪ Skyactiv-D | Soul Red Crystal – ▪ Skyactiv-G | Polymetal Grey – ▪ Skyactiv-G | Machine Grey – Vehicle design is unique at Mazda: It begins with a vision and a philosophy, which modellers express in a three-dimensional form, creating sculptures in clay, wood or metal. This is the inspiration for the designers to start sketching the actual cars. Professional clay modellers at Mazda’s design centres in Japan, Europe and the U.S. interpret the designer’s sketches, striving to understand their intentions and translate them into a scale model. This is followed by intense debate about the model, which is adjusted over and over until the design is finalised down to the last detail. In short, it’s a lengthy, painstaking process characterised by constant dialogue between the exterior designer and the clay modeller.
Back to Top