Kamala Is Brat | Charli XCX | What Is The Viral Pop Meme That’s Driving The Harris Campaign? | N18G

Kamala Harris is not yet the Democratic Party’s candidate for president but her status online is already clear: she is a meme queen. British pop sensation Charli XCX name-checked her in a weekend tweet that called the vice president a “brat“. And Harris’ campaign is leaning into it. Soon after the artist tweeted “kamala IS brat“ on Sunday night - giving Harris the name of her latest album â the U.S. vice president adopted the album’s lime green aesthetic for her “Kamala HQ“ account. The ’brat’ trend joins another Harris viral meme - a 2023 speech that was pilloried before by critics, but is now embraced by Gen Z as a sort of existential philosophy. “You think you just fell out of a coconut tree?’“ Harris asks in the speech, quoting what her mother used to say, before laughing and then growing serious. “You exist in the context of all in which you live and what came before you.“ The memefication of Kamala Harris is a phenomenon that