Baby Boom Town (1947)

Titles read: “Baby Boom Town“. Swindon, Wiltshire. Exterior shot of council maternity home in Swindon. This town is in the midst of a baby boom - “more babies per thousand of population are born in this bustling Wiltshire town than anywhere else in Britain“. Matron Miss Dora Hancock sits at her desk and answers the telephone. Nurses in masks carry babies into a room. A group of babies are weighed. Squawking babies are bathed. Group of babies in cots sleeping. A man buys flowers in a William Morgan’s flower shop. Women line up for ration books at the Food Office. Good shots of children’s clothes in shop windows; women stop to gaze. A woman is served inside a draper’s shop. M/S of a woman in a turban walking along a high street pushing a pram. In James Smith’s nursery shop women look at prams and cots. Two women stop and look in a chemist window. Inside, several women are served baby goods by manager Mr Thomas and staff. In a Lew Evans’ jewellery shop, women look at christening gift