THINK BIKER petrol station screen adverts

This THINK BIKER non-audio video was launched on 1st April 2013 to urge drivers to take longer to look out for motorcyclists. 30 bikers are killed or injured every day at junctions. This video reminds drivers of our messge while queuing for petrol and about to head back on the road. Radio adverts (listen here: ) then reinforce and remind when drivers are in-car. The THINK BIKER campaign encourages drivers to think about the person under the helmet instead of just s