Mobile App Growth Journeys: Strategies to drive organic and paid traffic — webinar

🚀 Everything you wanted to know about mobile app promotion: Mobile App Growth Journeys: Strategies to drive organic and paid traffic — webinar by Appbooster and SocialPeta. We’re going to talk about one of the most important things in mobile app marketing: how to attract paying users. The ones who bring in revenue to your product. 👉 We’ll be covering: - App Store Optimization in App Store & Google Play: upcoming updates - App reputation management: useful hacks and tools - Apple Search Ads: recommendations and strategies - Search promotion (App Store & Google Play) - Cost intelligence for advertising platforms - Top Advertisers & Creatives Analysis - Predictions for mobile app industry in 2021 H2 Speakers: 💁‍♀️ Jannet Samerkhanova — Mobile Growth, Appbooster 💁‍♀️ Summer Liu — Business director, SocialPeta You’ll get successful case studies from our practice, promotion strategies for organic growth and the latest researches. About SocialPeta: SocialPeta is an advertising marketing analysis platform that helps customers timely grasp the advertising strategies of competitors and trends of the industry market. We cover 80 global channels and provide a multi-dimensional analysis of over 5 million advertisers and over 1 billion pieces of advertising creative data. #app_promotion #mobile_marketing 0:00 — Introduction 1:22 — Appbooster: Mobile App Growth Journeys: Strategies to drive organic and paid traffic 13:56 — SocialPeta: 2021 Statistics, Advertising strategies & Trends in the Mobile Industry 32:36 — Start of Q&A session 32:38 — Q1. How to boost my app till the start? Too low organic traffic, so many key search terms are ranked now. 33:51 — Q2. Any tips for promoting utility apps? 35:19 — Q3. How to run a test ad campaign? 36:31 — Q4. How to correctly shorten the title in the Play Market and not lose traffic? 37:19 — Q5. Trends in the mobile application market, successful cases 37:50 — Q6. Organic growth, App ranking, In App CRO experiments 38:58 — Thanks for your attention