Miu Miu Endless Summer - Spring/Summer 2024 Campaign

A vivid sense of beauty and of the beautifully real. A dishevelled chic. May Andersen, Emma Corrin, Angel Haze, Lexie Liu, Demi Singleton and Cailee Spaeny star in the Miu Miu print and moving image campaign for Spring/Summer 2024. A series of bold portraits, remarkable for both their simplicity and vitality, are captured in a space that is studiously hard to define. The Los Angeles sun orients the story, casting shadows at different angles as it follows its diurnal path and the surf swells outside. The multi-disciplinary cast of actors, singers, models is on the move: bags overflowing with possessions. Are they on their way out or returning home; travelling to the beach or coming back from it? Each a distinct beauty in, there is a sense of immediacy, of singular physicality and of their owning their clothes. These too are full of character. Located firmly in the present, a prototypical wardrobe comprises swimwear, sportswear, evening wear, lightweight wool and cotton drill tailoring, elaborate embroi