Qingming Chenghua

The “Twenty-four Seasons“ is a series of short video works specially planned by the Chenghua District Media Center, which has been produced for three consecutive years. The work is based on the background of the festival culture, combined with the characteristic cultural and tourism landmarks and costume culture of Chenghua District, telling the cultural connotation of different festivals, showing the cultural, commercial and tourism characteristics of Chenghua District, and profoundly expressing the “cultural self-confidence“ of the Chinese people. In order to better play the “country of Tianfu, comfortable Sichuan, panda home, ancient Shu civilization“ four brands, in-depth excavation of the “carbon reduction, pollution reduction, expanding green, growth“ ecological protection case, vigorously implement the new concept of green low-carbon production and life. The video especially presents the beauty of clear air and scenery before and after the Qingming Festival. Qingming is a festival that reflects changes in the natural world. The sun shines brightly during this time of the year, the grass and trees are budding, flowers are blooming, and the natural world is in full bloom. Ching Ming is a time of vigorous life, when the earth shows the image of spring and scenery, and it is a good time for trekking in the countryside and performing the Ching Tomb Ceremony. Qingming has both natural and humanistic connotations, and is both a natural festival and a traditional festival. The Qingming Festival is rich in customs and traditions. Sweeping tombs to pay homage to ancestors and traveling in the countryside are the two main themes of Qingming Festival rituals and customs. The anchor of this “Qingming“ short video specially chose “black horse face dress“ as the appearance clothing. The black color is in line with the theme of “Qingming“, and the horse-faced dress shows cultural confidence. Leaders around the world are eager to wear their national costumes to diplomatic events to show the world the culture of their people. When Mrs. Peng Liyuan, the wife of the President of the People’s Republic of China, visited the Netherlands, she wore a black peony embroidered lapel coat and a light blue pleated horse skirt, which was noble and elegant and demonstrated the beauty of the Orient as well as her confidence in traditional Chinese culture.