The video for Ab-Soul’s “Do Better” is an artistic visual reinterpretation of real-life events that have occurred in Soul’s life. It explores the trials and tribulations of a man who has reached his breaking point. Soul faces loss, regret, depression but emerges stronger on the other side.
ARTIST - Ab-Soul
DIRECTOR - Omar Jones
EXECUTIVE PRODUCER - Anthony “Top Dawg“ Tiffith
EXECUTIVE PRODUCER - Anthony “Moosa“ Tiffith Jr.
EXECUTIVE PRODUCER/ PRODUCER - David Wept
EXECUTIVE PRODUCER - Austin Barbera
PRODUCTION COMPANY - SixTwentySix Productions
CREATIVE PRODUCTION - Mecca Studios
HEAD OF PRODUCTION - Kai Yuricich
PRODUCTION COORDINATOR - Amber Bolden
POST PRODUCER- Dan Gillette
RECORD LABEL - Top Dawg Entertainment
PRODUCER - Farah Idress
PRODUCTION MANAGER - Dain August
1ST AD - George Solomon
2ND AD - Arielle Zollezi
DP - Kristian Zuniga
1ST AC - Spencer Wood
2ND AC / DIT - Emilio Fermin
GAFFER - Vatche Giragossian
BBE - Dimitry Kharmov
ELECTRIC - Serge Svetnoy
KEY GRIP (DAY 1) - Stu Brumbaugh
KEY GRIP (DAY 2) - Nick Lundstrom
BB GRIP - Corrie Anderson
GRIP - Coda Abatti
GRIP - Cody Ingham
LOCATION MANAGER - Ron Dabach
PRODUCTION DESIGNER - Lucca Liberal
SET DRESSER - Nandalal “Mike“ Ranglall
TRUCK PA - Wontel Washington
SET PA - Jibriel Rabinowitz
SET PA - Garo Kahwajian
SET PA - Peace Kumeh
OFFICE PA - Trent Mear
CASTING - Mills Ticket Casting
SET MEDIC - Tori Parello
STYLIST (DAY 2) - Cynthia Irene
EDITHOUSE - Barbershop Post
EDITOR - Omar Jones
FINISHING EDITOR - Miles Trahan
TITLE/CREDIT DESIGN - Onda
SOUND DESIGN - Thomas Nielsen
COLOR PRODUCER - Nat Tereshchenko
COLORIST - Dante Pasquinelli
VFX - Digital Axis
VFX SUPERVISOR - Sherif Higazy
VFX ARTIST - Justin Johnson
AI VFX - Lyell Hintz
SPFX MU SUPERVISOR - Alan Gonzales
LAPD - David Ham
LAPD - George Aguilar
SITE REP - Mito
2ND UNIT CREW
1ST AD - Khyber Law
PRODUCER - Henry “Hendo“ Anguiano
TRUCK PA - Jordan Espinoza
AD PA - Emonie Hubbart
SET PA - Isaiah Jamel
SET PA - Tim Harris
SET PA - Carlos Acosta
CAMERA PA - Matt Motyl
DP - Cory Burmester
1ST AC - Duy Nguyen
2ND AC - Tanner Charnstrom
STEADICAM - Zachary Stankey
BTS - Daniel Maldonado
BTS - Elle Jones
GAFFER - Tristan moffat
BB ELECTRIC - Connor Soules
KEY GRIP - Luke Poole
BB GRIP - Myles Evenson
GROOMING - Ashley Sarmiento
WARDROBE - Cyn
3RD UNIT CREW
1ST AD - Julien Baner
DP - Grant Duncan
1ST AC - Sai Aung-Tun
STEADICAM OPERATOR - Chris Pinto
GAFFER - Tom Peake
KEY GRIP - Kevin Woodruff
SWING - Josh Anderson
AUDIO RECORDIST - Jason Allen
DRONE - Josh Ewalt
CRANE - Bryan JIB Sprow
HAIR - Antonique
SET PA - Miles Quigless
SET PA - MyTia Elliott
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