In this follow up to the widely-liked Ladies Night, the guys have dressed up again for a reason. This time, it’s to compete in the Ladies Night Finals of pool.
AdRespect: “The ad isn’t meant to parody transgendered persons or gays, it plays on the Ms. Doubtfire/Tootsie joke of obvious men dressing as women out of need - it’s older than television. The campaign has been so successful it has run for many years and has carried variations that included Don Rickles mistakenly picking up one of the women.“
You can watch Ladies Night here:
And the one with Don Rickles:
Bud has been active in Marketing the Rainbow for decades. Read my blog on Bud here: studies/cs-fmcg/budweiser
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