Beauty Lighting 101 | 3 Commercial Lighting Techniques

Stay tuned to the end for a chance to win a prize! When shooting beauty commercials you will have to light a variety of different skin tones and utilize a variety of different styles. By learning the fundamentals of beauty lighting, you’ll be able to create flattering light on anyone’s face. Director and DP Valentina Vee shows us how to light for beauty for 3 different styles and skin tones. Lighting for beauty commercials encapsulates a variety of different scenarios, and the key is to match the style of your visuals to the desires of the client. You can create everything from creating a bright, high-key look to highlight skin tones, to a cinematic, low-key style, that accentuates your talent’s features. Beauty lighting can require intricate lighting designs, allowing you to express your inner creativity, while also giving you the opportunity to please your clients. In this video, Valentina discusses the importance of soft light and tailoring your style to your client’s needs, while also acknowledging,