Be Fair Be Vegan Billboard Campaign Recap

Here’s a brief recap of the billboard campaign’s memorable first run in Times Square, at the Javits Center, and the streets of Manhattan. Let’s hope there will be many successful, and necessary, returns. Now, more than ever, the world needs to hear this message: BE FAIR. BE VEGAN. “The pandemic of violence in the world calls to us to reevaluate our relationship with non-human animals – who are victims of the most extreme forms of our collective violence – and to recognize that they are no more meant to be